back
Oryn
AI/MENTAL HEALTH
2-3 Weeks. Jun 2026
/overview
/scope of work
Oryn is an integrated mental-health technology platform built to make inner states easier to understand.
Logo Design, Brand Strategy, Website Design
Oryn is positioned as a mental-health intelligence brand that sits between healthcare, psychology, and AI-assisted insight. The brand speaks with clarity, restraint, and sensitivity, helping users and professionals understand emotional, cognitive, and behavioural patterns over time. Its role is not to replace care, but to support better conversations, clearer reflection, and more informed mental-health journeys.
/brand direction
The brand voice needed to feel calm, clinical, and human-led. The language avoids presenting AI as a replacement for professionals. Instead, Oryn speaks as a supportive intelligence layer that helps users reflect, recognise patterns, and bring clearer context into care. Check Brand Guideline here.
/visual direction
Created a visual system that combines editorial healthcare design with abstract signal-based imagery. The direction uses calm human portraiture, smooth heatwave gradients, neutral colour palettes, thin graphic annotations, and generous negative space to express the unseen patterns of mental wellbeing. The portraits place the human at the centre of the brand, while the gradients represent emotion, perception, and psychological change.
/website
/see other project
© 2026 Supratim Das
Developed with ❤ in Framer